Social Media Specialist

CLASSIFICATION: Year-round; Full-time

FLSA: Exempt

REPORTS TO: Social Media Manager

LOCATION: Park City, Utah

TRAVEL: 10%

BENEFITS

401k with 4% company match; medical and dental benefits; pet insurance; generous flexible time off; access to athlete gym; staff lunch on Thursdays; hybrid work schedule

U.S. Ski & Snowboard is seeking a Social Media Specialist. This is a full-time position eligible for our full benefits package, including medical insurance and retirement. For inquiries or help with your application, please email HR@usskiandsnowboard.org.

SUMMARY / OBJECTIVE

U.S. Ski & Snowboard is looking for a Social Media Specialist to contribute to the team's social media channels. You will be joining a team that executes a social media strategy to maximize reach and grow the audience.

ROLES & RESPONSIBILITIES

Create, curate and deploy content across all U.S. Ski & Snowboard Team social media platforms regularly with a focus on video, including Instagram, TikTok, Facebook, X, Threads and LinkedIn

Community manage social platforms and look for opportunities to engage with brands, athletes and influencers

Execute a social media calendar, including event promotion, results, milestones and sponsorship fulfillment, amongst others

Collaborate with internal Creative, Communications/Marketing, Partnership, Events, Foundation and Athletic teams to fill content calendar

Work with content creators (videographers, photographers, press officers, photo services) to curate and deliver content on social platforms and identify tactics for deployment

Monitor and report on analytics, including engagement, views, sentiment, etc.

Proactively identify relevant industry happenings, cultural trends and leaders to help expand content plans and improve brand awareness

Seek and evaluate opportunities to stay at the forefront of new trends, tools and channels

OTHER DUTIES

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

COMPETENCIES & EXPERIENCE

Required

1+ years of social media experience for a brand across platforms

Education in Marketing, English, Advertising, Business or related fields

Strong video editing skills

Proactive, organized, detail-oriented

Able to work hard on tight deadlines and in a live, fast-paced environment at non-traditional hours

A passion for social media and current trends, along with knowledge of best practices and how to optimize content to help create growth

Ability to build relationships with athletes, influencers and brands

Preferred

Have an understanding of U.S. Ski & Snowboard sports, Olympic and Paralympic sports, athletes and organization

Experience with tools and analytics related to evaluating social success

Proficiency with Adobe Creative Suite and social scheduling tools

Experience in influencer marketing, campaigns and platforms

ESSENTIAL FUNCTIONS

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

U.S. SKI AND SNOWBOARD EEO STATEMENT

U.S. Ski & Snowboard is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. U.S. Ski & Snowboard's management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs and general treatment during employment.