Senior Director, East Coast Events

Professional pickleball is one of the fastest-growing sports in the United States, and the PPA is at the center of it. We're looking for a driven, experienced leader to own the full commercial and marketing operation for our East Coast - a portfolio that includes the National Championships in North Carolina, the Players Championship in Atlanta, and much more!. This is a rare opportunity to build something, lead a team, and make a direct impact on the growth of a sport that's rewriting the playbook on fan engagement and live events.

Responsibilities:
Lead and manage the East Coast Pod sales and marketing team day-to-day
Own the full revenue target across sponsorship, tickets, and registrations, with commission earned on sponsorship deals closed and upsells of premium hospitality and sponsorship packages
Personally prospect and close sponsorship deals at the local and regional level
Own the full P&L for the East Coast Pod, commission is earned by achieving and exceeding defined profitability and upsell targets across sponsorship and hospitality packages
Activate your marketing team to drive awareness, promotion, and on-site fan experience
Report on pipeline, performance, and projections to senior leadership
Build partnerships with local pickleball clubs, facilities, and community organizations to drive registrations
Represent the PPA brand in your markets with professionalism and energy

Qualifications:
5+ years of experience working in sports required
Proven track record in sales (sponsorship, tickets, or both)
Experience in live events, sports leagues, or entertainment is a strong plus
Experience leading and developing a sales or marketing team
Strong closer - you know how to build a pipeline and move it forward
Self-starter who doesn't need to be managed
Understanding of pickleball is a plus
Excellent communicator with your team, with sponsors, and with leadership

Schedule requirement: Ability to work non-traditional hours in non-traditional settings, including some nights, weekends, and holidays, and able and willing to travel to off-site events, etc., as needed

Location Requirement: Live in or be willing to relocate to Dallas, TX

Seniority level: Director
Employment type: Full-time
Job function: Sales and Marketing
Industries: Spectator Sports